The Starr Codd blog

Marketing, systems and sales that get you clients

Plain-English playbooks for coaches, experts and service businesses who want a steady flow of clients without the chaos.

Client Onboarding Checklist for Coaches

Client Onboarding Checklist for Coaches

Client Onboarding Checklist for CoachesStarr Codd
Published on: 14/11/2026

A client onboarding checklist for coaches. Every step from payment to first session, plus how to automate it so new clients feel cared for.

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How to Host a Free Workshop That Sells Your Offer

How to Host a Free Workshop That Sells Your Offer

How to Host a Free Workshop That Sells Your OfferStarr Codd
Published on: 13/11/2026

How to host a free workshop that sells your offer. Pick the topic, structure the hour, get people to show up and make an invitation that feels natural.

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How to Write a Sales Page That Converts

How to Write a Sales Page That Converts

How to Write a Sales Page That ConvertsStarr Codd
Published on: 12/11/2026

How to write a sales page for your coaching offer, section by section, in plain language that helps the right person say yes with confidence.

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How to Get Testimonials From Happy Clients

How to Get Testimonials From Happy Clients

How to Get Testimonials From Happy ClientsStarr Codd
Published on: 11/11/2026

How to get testimonials from happy clients without feeling awkward. When to ask, what to ask and how to automate the request so it always happens.

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